From Aesop’s ancient fables, through Shakespeare’s spellbinding plays, to transformative Ted Talks, storytelling has always been a powerful tool for conveying critical lessons and guiding behavioral change.
Engaging, inspiring and effecting sustainable behavioral change across your entire organization through a powerful and creative story isn’t just a whimsical idea, it’s a proven methodology that can revolutionize the way we influence transformation. What’s even more exciting is that “the story” can be represented in a variety of ways: through film, poetry, sculpture, a song… the limit is your imagination!
By weaving together compelling stories, you can shape the way people connect with the future of the organization with the same power, excitement and memorability of a bestselling book or Hollywood blockbuster.
After working in partnership with Arcadia to implement Story Creation our clients saw…
Revenue and Operational Contribution
Our methodology accelerates cohesion and understanding. This drives effectiveness throughout every stage of client and internal engagement, resulting in…
Share Price Increase
Our clients gained a stronger financial position as a result of the improvements in business operations and profitability. In addition, the power of storytelling extends beyond one-time gains. Our approach leads to effective communication of the unique value proposition, a sustainable increase in high-value deals, more streamlined decision-making, and long-term efficiencies and savings.
As thought leaders in the field of transformative human experience, we have explored the science behind why storytelling is such a compelling tool. When we are exposed to storytelling and vivid language, areas of the brain responsible for transcribing actual things that happen to us “light up.”
This means that human brains are wired to respond to narratives; they allow us to empathize, understand, and remember information better. With this understanding, we have built a transformative methodology that uses storytelling as the primary mechanism for leading change.
Our methodology takes your organization on an epic “change journey,” where we focus not just on the destination, but also on every twist and turn along the way, every moment of tension and triumph, and the emotional connection we build with everyone in your organization — making them not just conformists, but true advocates of change.
1) People Strategy and Applied Story Design:
Well-crafted stories (corporate narratives) have the power to define organizational culture, drive sustainable behavior change, and guide the organization toward its strategic objectives.